Building a strong brand requires time and commitment as well as ensuring you portray a consistent on-brand message. Everything you do and say; the people you connect with; the conversations you have – speaks your brand. Your brand is your reputation. It’s what other...
You’re in the process of introducing a new program to your database and everything is prepared. Your sales page is up; your shopping cart/payment gateway is ready to accept participants; and you’re sending out emails to prospective clients who you know could benefit...
Are you protecting your brand? Find out why this is crucial! On #AskTheExpert Session today, I interview Aurelia Mitchell Durant about the importance of protecting your brand. If you’re a small one-person business and think there’s no need to protect your...
In this video I show you why it’s so important to take the time to define and build a strong brand for your business. You’ll learn about the benefits of having a strong brand; and The pitfalls and problems businesses experience when they don’t have a strong...
According to Twitter.com/about, as of September 24, 2010, they have over 175 million registered users with 95 million tweets (posts) being written per day. With statistics like these it is imperative for your business to be a part of this community. It is also...
Are you running a service-based business and believe your branding is all about your logo, tagline and brochures? While these are important elements of your brands ‘touch points’ when I refer to your business’s brand what I am talking about goes much deeper than your...