Listen to the interview I did recently with Keith Keller from Career Success Radio as he quizzed me about my 5 simple steps to selling authentically if the product is you! The five steps are: Challenge 'unhelpful' beliefs Reframe 'selling'...
As an ambitious, service-based business owner it’s important to recognise that YOU are the face of your business. Every comment, post and interaction you have online and offline continues to exude your brand’s voice and can have an impact on your...
More businesses are now recognising the value of ‘branding’ however many don’t really understand the key elements that will enable them to create a strong and memorable Signature Brand. Your brand is much more than your letterhead, your tag line, your business...
[Twitter tip] “Stop comparing yourself to your competitors. Measure & look to expand YOUR personal best.” Last week my above tweet generated quite a few responses from my community all of whom agreed that this statement was an important reminder to...
You’ve spent countless hours creating your program/service offering; your promotional material has been circulated; your sales webpage promoting your new program is live (and looking extremely impressive); and you’ve spoken to a number of your connections...
Recently, I had the pleasure of being interviewed on Career Moxie Radio about Personal Branding – a topic I am very passionate about. You can listen to the recording here. During the interview I speak about: >> What Personal Branding is. >> Why...