Think you’re wasting your time with social media? Think again… A few weeks ago I delivered a workshop to a group of small business owners on how to build brand awareness, online. After showing them some of the social media tools they could use to build...
What do you think is the most important factor that all service-based businesses should have in place to support their business's growth? For those of you who answered "My marketing strategy" – you're absolutely right. The...
[Twitter tip] “Stop comparing yourself to your competitors. Measure & look to expand YOUR personal best.” Last week my above tweet generated quite a few responses from my community all of whom agreed that this statement was an important reminder to...
You’ve spent countless hours creating your program/service offering; your promotional material has been circulated; your sales webpage promoting your new program is live (and looking extremely impressive); and you’ve spoken to a number of your connections...