Recognise these 5 random acts of marketing? Recently, I attended a networking event for a group of local Business Women. Over breakfast, one of the ladies sitting at my table spoke about her disappointment at the lack of numbers that had turned out for one of her...
Branding & Niching: are they just a waste of time? Ever been in a situation where you’ve read and/or heard something that made your blood boil? So much so that you had to come forward and make a stand for what you truly believed was fundamentally important?...
Business Branding: How influential is your brand? As a business owner, I’m sure you’ve probably heard about the importance of having an in-depth awareness of the needs and goals of your ideal client. After all, how can you craft influential marketing messages that...
Guest Post: Dylan Mazeika Among all the elements of a marketing strategy, none makes more of an immediate impact than your logo design. It’s the initial tool that alludes to the specifics of your product or service. In doing so, it serves the same function as a...
Business branding: are you standing out for the right reasons? This year I celebrated my 18th year in business. [Cue the birthday song, streamers and party whistles]. When looking back I can see just how much my business has evolved. Thank goodness – because it...
Want to increase your credibility, visibility and hireability? Read on… Struggling to stand out in a competitive market place and unsure what else you could be doing to reverse this? Here are over 50 ways you can increase your level of credibility, visibility...