Your Brand Communications Wheel: Why you should use multiple ways to increase brand awareness

Are you communicating your brand in the most effective way? One of the best ways to boost brand awareness and your overall credibility, visibility and hireability is to write and share informative articles and blog posts. In fact in Hubspot’s report: ‘The 2012 State...

Business Branding: Is your brand voice and message connecting with your ideal client?

Business Branding: How influential is your brand? As a business owner, I’m sure you’ve probably heard about the importance of having an in-depth awareness of the needs and goals of your ideal client. After all, how can you craft influential marketing messages that...

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